The VCs – Investors Dilemma

Heya SaaS tribe!

Empires aren’t built in a day.

And so isn’t SEO

It can take months to get the desired results and as a SaaS marketer, you should take great pride and comfort in the fact that you are building something great.
All that matters is that you stay true to the process, take ownership of your progress, do the research and groundwork, and always be learning to do better.

Generating the right leads on a consistent basis for your SaaS can be a tough nut to crack. What you need is a well-strategized SEO on your side and you will be able to surpass each challenge that comes your way.

To tackle SEO challenges, we conducted a webinar on 31st March. Here’s the recording for the same (in case you missed it)

Which performance marketing channel should I choose?

 
Getting the ads right can seem daunting but there are quite a few things you can do to drive the traction. Check out our latest blog to get the hacks to create a stellar Google Ads copy.

VCs — Investors, it’s a dilemma!

Building a business from scratch comes with multiple added factors in the SaaS entrepreneurial ecosystem. As entrepreneurs go through cycles of assembling a skillful team and raising capital, SaaS Venture Capitalists a.k.a. VCs come to the rescue.

 
Venture capitals provide capital funds at each stage of the process. The VCs involved in the start-ups tend to reduce the risk for investors; the team’s experience offers help to avoid common mistakes that can hamper the business growth.

Gartner released its latest “Best Performing Marketing Channel” survey, and while it’s not as informative (to me at least) as its CIO and Cloud reports

 
Email, if done right, has always worked and will continue to work and although social media channels are the next best channel for businesses, getting the audience to engage with your content can be a little tricky.